More than 73 million blogs created in the whole world. This number illustrates to the perfection the success through that there lives today this type of tool of communication and on-line marketing since it was created in 1997. His birth, now 10 years ago, has propitiated that the personal opinions of anonymous individuals could reach an aftereffect till now unthinkable.

His name is Spyke, watches the hearths of the entry of possible intruders or thieves and can attend to his children. At least this is what there support the creators of this "robot - spy" that, shortly it will be possible to buy for the reasonable price for 250 euros. The above mentioned robot has aptitude to move for any place of the house and to detect any type of movement and presence. Also, it activates an alarm sending an image of the movement by e-mail.

Spain has turned, for already some years, in a receiving country of thousands of immigrants every year. The National Institute of Statistics (INE) places over the four million the number of immigrants who reside in Spain and he foresees that in 2015 this number has doubled. In addition to this, concerning 70 % he declares that it has come to remain therefore it is logical to think that this phenomenon has, for time, a strong economic and social impact.

Many Cars, the company that sells motorcars under the umbrella of El Corte Ingles, has pulled the handbrake to give reverse gear and to carry out a strategic marketing draft in his commercial operations. Once the direction has stated that his sales grow much more rapid in Internet than in the shops attend them he has decided to turn big part of his resources away to this new on-line strategy where, according to sources of Many Cars, it is going to them to find it hard to grow much less.

«I will eat again in Vips!» This is the reaction of some clients on having found out about the good piece of news, the group innkeeper gives reverse gear, after one year and a half of prohibition, and allows to turn to smoke in some of his places. The decision has not been for economic motives, since the income of the company has increased, but rather for attending on the big demand that they have had on the part of the smoking clients during this period.

The signature of clothes and complements at that Isak Andic presides keeps on opening way to itself with fresh and novel ideas. The new collection «Exclusive«, of which Mile Jovovich is the face, the bet joins for the on-line activity that, according to sources of the proper company, is having every time better reception in all the countries in which they are present. The serviceability and immediateness that provides the buy from the computer and certain benefits that the shop offers to the cybernetic users are the pieces keys of the success. From this year, the Handle clients in Spain, the United Kingdom, France and Italy that realize his buys through the network will be able to realize his payments for transference, service that till now only had joined on the German market.

It seems that the couturiers of recognized world prestige are not content with the footbridges and want to come with his art to all the corners of the world of the decoration. Now the shift has come to the Andalusian designers Victorio and Lucchino who have signed an agreement with the azulejera castellonense Parthenon Ceramics, to move to the tile the passion for the textiles.

The direct marketing makes itself comfortable like the indisputable leader in advertizing investment, reaching 3.589 million euros. These numbers overcome even to the almighty television that has registered an investment of 3.181 millions, 12 % less than the direct marketing, an element that has turned in fundamental for the companies at the time of announcing his products.

Following the line of the last campaign of Coca-Cola: "that should raise the hand that...» the one that was shaved or cut the hair to be a sexy bald person, which swore that it would never take Coca-Cola Light and ended up by turning it into his favorite drink or, which did not go away of breast house up to the 35... Now there does not stay any more remedy to raise the hand since we have begun seeing: «that raises the hand the one that wants that they give him an apartment!».

The sport king in our country keeps on raising passions, inside and out of the fields, so much at personal level like professional. In this case we refer to the autonomic televisions, to which they have scored the goal of his life to them, since the rights of emission of the football matches have gone on to other channels. But in the sport it is already known, a few times it is gained and others it gets lost, the important thing is to take part and to be supported in the field, looking for new hollows on the market, being helped with the marketing, to try the «dreamed goal» again.

News as this one seems to demonstrate that, in this world, everything is bought and everything sells and..., at a very low price: 20 euros. For this reasonable tariff, within reach of anyone, the portal of Internet, Erento, it has started a service of demonstrators' rent, a practice that has not made anybody indifferent and with which the Web page realizes an effective marketing campaign on having turned into protagonist of the actuality in Germany, country where the new business has been thrown.

The struggle by the business of the hearth is served. H&M it has been the last one to announce the next opening of his line Home, while El Corte Ingles has already begun to present battle. Considering the success that there savor shops as Living House, Moss, Habitat or Zara Home, the Spanish commercial giant he has decided to start working seriously to compete with the sector.

A few dollars. This is the price that has the life deprived of the persons for the Web: Abika.com. With only a series of basic information, since there are the name, surname or direction, any person can buy information about the life deprived of other one. Bank accounts, lists of phones or informations about the appointments, both personal and professional, concubines, recently, for the investigated ones, are some of the products that sell on this Internet page.

The education is already not what was … And the fact is that now, instead of being loaded by books on the faculty, of photocopying "tochos" of notes just before the examinations and of waiting for the teachers who never realize well the tutorship schedule, we have it much easier. First the e-learning, the occupational training came to our lives across Internet, and now there comes the m - learning, which uses the mobile as a Marketing tool.

Although Internet is the paradise of the rip-offs, none is so extended like that of the "clics", a practice that some companies use to add numbers to the advertizing budget of his competition. The fraud can be carried out by means of a group of individuals who dedicate to "clicar" every two for three, in the announcements of the enemy, by means of a software that imitates the human behavior or with any invention that it manages to register "clics".

We initiate the year with illusion, and from the International Forum of Marketing we bet for the good intentions that so much companies, organizations and persons appear. In this case, the General Administration of the State has marked the term of 2009 so that all the steps and swallow you to him there could be done by Internet, phone, television or any other way of the one that gets ready in the future.

The CEF realizes a study to know the opinion that the society of his chiefs has.

To realize this survey will take you a pair of minutes, and you will be helping to realize a big study of that we will have the privilege of reading his conclusions on the same pages. At the time of answering it, do not think about the ideal chief or about that one of caricature if not in yours, this way the results will be much more objective.

To answer the survey it pulsates in this linkage:

The North American magazine of publicity Advertising Age has included Zara between 50 companies with better strategies of marketing of 2006. It is the first time that the most recognized publication of the advertizing sector in the whole world includes to a Spanish mark in his annual list of out-standing advertisers.

We open the portfolio and in her we find such an offer of cards that at the time of paying turns out to be difficult to decide on one to us, after all they all are plastic and they deduct the money of our payroll. Once again the marketing puts itself to the service of the banks to offer to the clients an element diferenciador or an extra cost. Cards with in situ discounts, exchangeable for cash piled up points for trips, earnings of movies and other events, percentages of discount at the end of month or year …

Fermín Cacho was taking the athletics gold in Barcelona 92, Miguel Induráin was done also with the valued medal in against the clock of cycling in Atlanta 96, and Elizabeth Fernández was doing the proper thing in Sydney 2000 in the judo category. In a few months she might be Mrs.